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The Year on Social Media

social mediaFacebook

  • 20,661 total fans over previous year
  • 47.7% increase in total engagements over previous year
  • Number of posts sent increased by 46.6% over previous year

Instagram

  • 19.1% increase in total followers
  • The total number of engagements increased by 120.9% over previous year
  • The number of engagements per media increased by 130.4% over previous year
  • Most used hashtags: #sjcspring17, #sjcfall17, #sanjaccollege
  • Top Instagram influencers engaged: @sciencepurely, @cowboygram

Twitter

  • 17.9% increase in followers over previous year
  • 317% increase in the total number of impressions over previous year
  • 46.9% increase in total number of engagements over previous year

San Jac Live

We will always remember 2017 as the year live video took over our social platforms. Facebook was the major player, and we streamed everything from the commencement festivities to interviews with our nationally ranked sports teams, and more than a few campus activities. On Instagram, we gave engaging behindthe- scenes glimpses of campus life with Instagram Stories. Campus geostickers were quite popular because it gave students a chance to show off their unique San Jac life. We’re savvy about showing our San Jacinto College pride around the net, and we love to brag about the fantastic opportunities our students secure for themselves.

social media