Target Date

Medium

Audience

Milestone

Messaging

July 2018

Email, Social, Web

Students, Employees

Approved Design

Image of approved website design. Discuss features of design and strategy behind design.

August 2018

Email, Web

Employees, Select Stakeholders

Content Evaluation

Advise general audience of content evaluation process. Contact stakeholders to check content and approve content migration plan.

October 2018

Email, Web

Employees, Students, Select Stakeholders

Staging Site Testing

Advise general audience of ongoing beta testing while specifically contacting stakeholders to review their portions of the staging site.

October 2018

Email, Web

Employees, Select Stakeholders

Content Migration

General audience message regarding content hold during content migration. Message to team regarding content migration strategy.

December 2018

January 2019

February 2019

Email, Social, Web

Students, Employees, Community

A “coming soon” message regarding the new website design with teaser images.

January 2019

Email, Web

Employees, Select Stakeholders

User Training

Drupal 8 and new website training for content owners and those who add content to the website.

Feb 23, 2019

Email, Social, PR/News, Web

Students, Employees, Community

Site Launch

Announcing new site launch including imaging and contact details for issues. User training schedule.

March 2019

Email, Web

Students, Employees

Post launch recap, reception details, reminder on user training.